If you're a CEO on LinkedIn and your company profile is busier than your personal one, you're leaving massive opportunities on the table.
Here's the truth: posts from personal profiles get significantly more reach on LinkedIn than those from company pages.
Why? People don’t want to engage with a faceless logo - they want to connect with you!
Success on LinkedIn is all about engagement - comments, reactions, and conversations drive visibility. The more people engage with your posts, the further your reach extends.
So, step up and lead by example: post on your personal profile.
Share your insights, vision, and updates directly.
Since I started doing this ~5 years ago, not a day goes by without someone reaching out saying:
"I love what you’re doing; can we collaborate?"
"Can you guide me on [topic]?"
"We’re impressed with your company, APEX Consulting, and are considering switching to your service."
And that’s just the inbound!
The real magic happens when you turn those comment threads into meaningful 1:1 conversations.
The results are transformative.
It’s time to stop hiding behind your logo and start showing up as the leader your audience wants to engage with.
Get started today - you’ll be amazed at what happens next.
Conclusion
Your LinkedIn presence as a CEO is a powerful tool for driving engagement, fostering connections, and creating opportunities. By stepping out from behind your company’s logo and leading with authenticity, you can unlock meaningful conversations and valuable collaborations.
Ready to supercharge your LinkedIn growth? Start with your headline - because in a sea of profiles, yours deserves to shine.
Book your free strategy call with us today, and we'll help you establish your presence on LinkedIn and beyond: https://theapexconsulting.com/
Jousef Murad
Founder of APEX
