Creating an AI voice for marketing can significantly enhance your content strategy by adding a personal touch to your videos, advertisements, or promotional materials. This guide will show you how to use a platform called ElevenLabs to generate realistic AI voices for your marketing content.
Customers of APEX will get access to a complete list of AI tools they can use for their marketing or sales purposes.
Step 1: Sign Up
Navigate to the ElevenLabs website and create an account. ElevenLabs offers different subscription plans based on your needs. You can choose a plan that fits your budget and the extent of usage you anticipate. We use the yearly subscription of the Creator plan as we generate quite a lot of videos, podcast intros, and much more for customers at APEX.
Step 2: Access the Speech Synthesis Feature
Once you have signed up and selected a plan, you can look for the Text-to-Speech or Speech Synthesis option in the menu bar. This tool allows you to convert text into speech using various voice models provided by ElevenLabs.
Step 3: Create a New Voice
In the Voices section, click on Add a New Voice. This option lets you choose from pre-existing voice models or generate a new, customised voice. Selecting a voice that aligns with your brand's personality and target audience is crucial for marketing purposes. You can choose between standard AI-generated or cloned voices that closely resemble human speech patterns, even your own!
Step 4: Explore the Voice Library
After selecting the option to add a voice, you will be directed to the Voice Library. Here, you can browse through different voice options available in ElevenLabs. Take your time to find a voice that fits your brand's identity. The voice should ideally match the tone, style, and emotion you want to convey in your marketing campaigns.
Step 5: Add and Customise Your Voice
Once you find a suitable voice, click on Add to VoiceLab. This action will allow you to add the voice to your collection and customise it further. ElevenLabs provides various settings to modify the voice, including speed, pitch, and emotion. You can adjust these parameters to ensure that the voice aligns with the message and tone of your marketing content.
You can clone your own voice by Adding a New Voice and select Instant Voice Cloning.
Step 6: Choose a Language Model
ElevenLabs offers different language models, including multilingual support. If your marketing content targets a diverse audience, select a language model that caters to your needs. For instance, choose English, Spanish, French, or any other language relevant to your audience. This feature is handy for international marketing campaigns.
Step 7: Input Your Script and Generate Voice
After setting up your voice and selecting the appropriate language model, input the script you want to be converted into speech. Ensure the text is clear and error-free to avoid mispronunciations or awkward phrasing in the AI-generated speech. Once satisfied with your script, click the Generate button to create the audio file.
Step 8: Download the Audio File
You can listen to the output once the AI has processed your script and generated the voice. If you are satisfied with the result, you can download the audio file in the desired format, typically as an MP3. You can then integrate this file into your marketing videos, podcasts, advertisements, or other promotional content.
Conclusion
Following these steps, you can create a customised AI voice for your marketing purposes using ElevenLabs. This tool enables businesses to produce high-quality, human-like voiceovers that can enhance customer engagement and brand recognition. Whether you are creating content for social media, video marketing, or other platforms, AI voice synthesis can be a powerful addition to your marketing toolkit.
Using AI voices not only saves time and resources but also provides a scalable solution to producing consistent, professional-quality audio content. Start exploring the possibilities of AI voice synthesis today and elevate your marketing strategy to new heights!
